Albanu and wildlife conservation

Albanu is working closely with various nature reserves to ensure scrupulous protection of animals.

Created in South Africa in 2019, the Albanu Foundation's purpose is to raise funds and awareness in order to protect the African Elephants. Linked to the Albanu company, The Albanu Foundation knows how important wildlife conservation is. Our goals for the future will be to be able to protect most of the endangered species in Africa.


Albanu will reverse 10% of the profit of each Elephant hair bracelet sold to the foundation.

The Foundation will help on the relocation of endangered herds; first through funding relocation with helicopters and in the long term by purchasing lands and creating new private reserves to relocate permanently herds of elephants.

The foundation will help with the work on following elephant herds in cross countries parks, analysing therefore patterns and behaviours of those majestic animals when they travel to find food.

The foundation will implement new technologies of tracking animals as well as drone technology which will help with facial and weapon recognition (a technology that we will not explain in details due to confidentiality).

All the creations are handmade by our craftsmen in full respect of the treaties protecting the wild species.

Each elephant hair bracelet is delivered with a CITES. A portion of the money paid for the acquisition of CITES is donated to these nature reserves.


We have a traceability on all our natural materials:

- Elephant hair, crodocile leather and giraffe hair come from 4 neighboring African countries: South Africa, Namibia, Zimbabwe and Botswana

- Horsehair comes from Mongolia

- The fishes comes from Iceland

- The buffalo horn comes from Vietnam


Our artisans, our sales teams and the Albanu management are proud to share these values ​​with you, and want you to discover the collections and its unique lucky charm bracelet in elephant hair.